Increasing sales of toothbrushes...

... using sex (Warning: Who knows what's suitable at your workplace?)

...Dentistry is an area that needs to be sexed up because it's so asexual.
I do get excited by my dentist. He has this rather authoritative air. He'll complete a filling and ask me if it feels okay when I bite. I won't be sure, like last time, because my entire mouth was so numb...

Oral care gets a whole new meaning.